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Master of Business Administration (MBA)

Approved By AICTE, Ministry Of HRD, Government Of India And Affiliated To Dr. A.P.J. Abdul Kalam Technical University (APJAKTU) Formerly (UPTU), Lucknow

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MBA- AT A GLANCE

 

Objective
To prepare dynamic global managers capable of answering corporate challenges and demonstrating high ethical and moral standard.

Approval & Affiliation
Approved by AICTE, Ministry of HRD, Govt. of India. & Affiliated to Dr. A.P.J. Abdul Kalam Technical University (APJAKTU) formerly (UPTU), Lucknow.

Eligibility

Eligibility for the MBA Course is Graduate Degree in any discipline, with minimum 50% aggregate marks (or 45% in case of SC/ST Category) from a recognized Indian University or equivalent. Candidates appearing in final examination at graduate level may also apply.

Specializations
MBA course offers specialization in Marketing, HRM, Finance.

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Duration 2 YEAR
ELIGIBILITY: Graduation
COURSE FEE: ₹ 64,000/Sem.
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First Semester

  • • KMBN101 MANAGEMENT CONCEPTS & ORGANISATIONAL BEHAVIOUR
  • • KMBN102 MANAGERIAL ECONOMICS
  • • KMBN103 FINANCIAL ACCOUNTING & ANALYSIS
  • • KMBN104 BUSINESS STATISTICS AND ANALYTICS
  • • KMBN105 MARKETING MANAGEMENT
  • • KMBN106 DESIGN THINKING
  • • KMBN107 BUSINESS COMMUNICATION
  • • IT SKILLS LAB -1
  • • MINI PROJECT -1

Second Semester

  • • KMBN201 BUSINESS ENVIRONMENT & LEGAL ASPECT OF BUSINESS
  • • KMBN202 HUMAN RESOURCE MANAGEMENT
  • • KMBN203 BUSINESS RESEARCH METHODS
  • • KMBN204 FINANCIAL MANAGEMENT & CORPORATE FINANCE
  • • KMBN205 OPERATIONS MANAGEMENT
  • • KMBN206 QUANTITATIVE TECHNIQUES FOR MANAGERS
  • • KMBN207 DIGITAL MARKETING & E-COMMERCE
  • • KMBN208 MANAGEMENT INFORMATION SYSTEMS
  • • IT SKILLS LAB-2
  • • MINI PROJECT -2

Third Semester

• RMBA 031 Strategic Management

• RMBA 033 International Business Management

• RVE 301 Universal Human Values & P Ethics

 

Specialisation Papers

 

• RMBA MK 01 Sales & Distribution Management

• RMBA MK 02 Consumer Behaviour

• RMBA MK 03 Digital Marketing

• RMBA HR 02 Performance & Reward Management

• RMBA HR 03 Industrial Relations & Labour Laws

• RMBA FM 01 Security Analysis & Portfolio Management

• RMBA FM 02 Tax Planning & Management

• EEP-GD/PI/Online Test(4+2)

 

Specialization Group -Human Resource

 

• RMBHR 01 Talent Management

• RMBHR 02 performance and Reward Management

• RMBHR 03 Industrial Relations and Labour Laws

 

Specialization Group -Marketing

 

• RMBMK 01 Sales & Distribution Management

• RMBMK 02 Tax Planning & Management

• RMBMK 03 Digital Marketing

 

Specialization Group -Finance

 

• RMBFM 01 Security Analysis & Portfolio Management

• RMBFM 02 Tax Planning & Management

• RMBFM 03 Financial Market & Commercial Banking

Fourth Semester

• RMB 401 Corporate Governance : Values and Ethics

• RMB 402 Entrepreneurship Development

• Major Specialization Group Elective 4

• Major Specialization Group Elective 5

• Major Specialization Group Elective 3

• RHU 001 Cyber Security

• RMB 451 Research Project Report and Viva Voce

 

Specialization Group -Human Resource

 

• RMBHR 04 Training & Development

• RMBHR 05 Negotiation & Conflict Management

 

Specialization Group -Marketing

 

• RMBMK 04 marketing of Services

• RMBMK 05 Integrated Marketing Communication

 

Specialization Group -Finance

 

• RMBFM 04 Working Capital Management

• RMBFM 05 Financial Derivatives

Specialisation Papers in Final Year

The Institute offers specialisation in the areas of Marketing, Human Resource Management, and Finance in the final year. Students have to select one specialisation area, each of which contains five papers (Three in the Third Semester and Two in the Fourth Semester) as follows:

Specialization Group: Human Resource

Specialization Group -Finance

  • • NMBA HR 01 Leadership & Personality Development
  • • NMBA HR02 Industrial Relations & Labour Enactments
  • • NMBA HR 03 Negotiation & Counseling

Specialization Group: Marketing

  • • NMBA MK 01 Consumer Behaviour & Customer Loyalty
  • • NMBA MK 02 Integrated Marketing Communications
  • • NMBA MK 03 Retailing & Distribution Management

HRM (Open Group of Specialisation)

  • • NMBA FM 01 Security Analysis & Investment Management
  • • NMBA FM 02 Management of Financial Institutions & Services
  • • NMBA FM 03 Tax Planning and Management

Priortized Area of Research & Consultancy

Besides above mentioned academic curriculum institute also motivates students and faculty members to pursue researches in the below-mentioned disciples through conferences, paper presentations, and several other activities in the premises:

• Ethics & Values in Management

• Marketing Communications

• Marketing & Sales

• Entrepreneurship

• Leadership and

• Indian Ethos for Management

Admission Procedure

How to Apply

Students desirous of taking admission in MBA programme will have to appear in UPSEE examination conducted by Dr. A.P.J. Abdul Kalam Technical University (APJAKTU) formerly (UPTU) and should come through counseling.

For 15% management quota seats, direct admissions are taken on the basis of marks obtained in graduation and CAT/MAT/XAT/CMAT /UPSEE percentile and Personal Interview.

Fee Structure

The following is the fee structure inclusive of Tuition and other Fees for the above mentioned MBA Course run by school of management Sciences.

Programme   Tution Fee (Per Semester)
 MBA  Rs. 67,000.00*
 * Tuition Fee is provisional, subject to pending appeal to Fee Committee for revision of fee.


Scholarship Scheme

• Babu Nageshwar Singh Scholarship for New Admissions in  MBA Programs.
• Prof. Mukund Lal Scholarship is applicable for Semester Toppers.

Scope of the MBA Program
As SMS Varanasi is in the fleet of top 50 Management Colleges offering top class management education at par with Top b-school of International arena and likewise best quality MBA Colleges; As a result it provides insider view of the complex business related problems and gives opportunities to the students to understand the same and excel in the corporate world with the help of Practical interactions, industrial visits, case studies and interactions with business tycoons.

Learning Outcomes

MBA Programme Learning Outcomes

In accordance with the mission of the institute, the following learning outcomes have been identified for students of MBA programme which are also in alignment with the model curriculum proposed by the AICTE in January, 2018.

1. Business Environment and Domain Knowledge (BEDK)

Students are expected to have the understanding of environment in which business operates and that includes economic, socio-cultural, political, legal and technological environment. Further, there are various functions and activities of business that need to be performed. Students are expected to have deep knowledge and understanding of those functions and activities as that would help in recognizing the functioning of businesses, identifying potential business opportunities, evolvement of business enterprises and exploring the entrepreneurial opportunities.

2. Critical thinking, Business Analysis, Problem Solving and Innovative Solutions (CBPI)

Students are expected to develop competencies in critical thinking for business decision making, capabilities, and skills to analyze and solve business problems across functional areas and more so by coming out with innovative solutions.

3. Global Exposure and Cross-Cultural Understanding (GECCU)

Students are expected to demonstrate a global outlook with the ability to identify aspects of the global business and Cross Cultural Understanding.

4. Social Responsiveness and Ethics (SRE)

An understanding of professional, ethical, legal, financial, marketing, sales, logistical security and social issues and responsibilities. Graduates are expected to identify the contemporary social problems, exploring the opportunities for social entrepreneurship, designing business solutions and demonstrate ethical standards in organizational decision making. Demonstrate awareness of ethical issues and can distinguish ethical and unethical behaviors.

5. Effective communication (EC)

Students are expected to develop effective oral and written communication skills especially in business applications with the use of appropriate technology wherever necessary.

6. Leadership and Teamwork (LT)

Students are expected to have leadership skills and ability to collaborate effectively with organizational members having diverse capabilities and skills to achieve organizational goals.

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