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B.A.(Hons) Mass Communication

Affiliated To Mahatma Gandhi Kashi Vidyapith (MGKVP), Varanasi

BA(HONS) Mass Communication- AT A GALNCE


To equip the students with theoretical and application information on various areas related to journalism and mass communication.

B.A.(Hons) Mass Communication Course is affiliated with Mahatma Gandhi Kashi Vidhyapith (MGKVP), Varanasi.

Duration of B.A.(Hons) Mass Communication Course is of three years full time.

Intermediate or 10+2 in any discipline. Candidates appearing in their final examination of 10+2 can also apply.


Duration 3 YEAR
COURSE FEE: ₹ 35,000/Year
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• Theories of Journalism and Mass Communication

• History of Indian Journalism

• Reporting & Writing

• Indian Government, Politics and International relation

• Environment Communication

• Computer, Internet and Information Technology

• Practical

• Electronic Media

• News Editing

• Photo Journalism

• Public Relations and Corporate Communication

• Media Management

• Economic Development and Planning in India

• Practical

• Indian Constitution and Media Law

• Advertising

• Writing of Mass Media

• Mass Media and Society

• Sports Journalism

• Development Communication

• Practical

Priortized Area of Research & Consultancy

Besides above mentioned academic curriculum institute also motivates students and faculty members to pursue researches in the below mentioned disciples through conferences, paper presentations and several other activities in the premises:

• Ethics & Values in Management

• Marketing Communications

• Marketing & Sales

• Entrepreneurship

• Leadership and Indian Ethos for Management

How to Apply


The application form can be filled online through our website online.smsvaranasi.com on payment of Rs. 500/-

Fee Structure

Programme   Tution Fee (Per Annum)
 B.A.(Hons)  Rs. 35,000.00

Basis of Admission
Admission on the basis of the score obtained in the Online Test.

Scope of B.A. (HONS) Mass Communication
After successful completion of their B.A.(Hons) Mass Communication course, students have immense job prospects in the profession of journalism or other media professions such as public relation officer, content research and creation, media planning, and so on. The course acts as a basis for higher study options, such as master and doctorate level programs in mass communications.


B.A.(Hons) Mass Communication Programme Learning Outcomes


1. Writing Skills


Students are expected to be fully trained and prepared with professional skills of writing as a reporter having complete knowledge of ABCD of media writing such as Accuracy, Brevity, Clarity and Discernment.


2.Technological Skills


New technologies have kept the media professionals paper and pen less to the maximum extent. So, they would be fully trained and prepared to handle computer, internet and other modern technologies used in media at present.


3. Over all Knowledge of subjects to write


They shall study and understand Indian Constitution, Freedom of Speech, working of governments and countrys international relations with neighboring and other countries to be prepared to write.


4.Complete Professional Skills of Electronic Media


Students would be fully trained with practical knowledge of production of program and documentary production for television through modern media lab as per current demand of TV industry. They would also understand well practical aspects of professional photography, news reading for TV and Radio and art of Radio Jockey.


5. Complete Training of Public Relations and Publicity Affairs


This is time of publicity in all sphere of society they would be fully trained to practice modern tools and techniques of PR and Publicity to cater demand of industry.


6. Practical Knowledge of Editing on modern Computers


They would be fully trained with complete professional knowledge of editing news for print and electronic media in well-equipped media lab.


7. Knowledge regarding Journalism based on Development, Environment, Economy and Sports


They would gain theoretical and practical knowledge about news reports writing on emerging subjects of media such as development, environment, economy and sports to cater the need of readers. They would learn how to write news stories on these subjects.


8. Understanding of Event Management


Student would understand well as to how an event is organized for which they would undergo internship in offices of Event Companies to be a perfect Event media professional.


9. Understanding of Press Law and Media Ethics


They shall gain insight regarding the Press Law and Media ethics to practice and save their print publication from legal complications. They would also understand the media ethics to be sincere journalist to build up the image of their own as well as organization.